The designer, known for his attitude-laden urban street style aesthetic, is set to have been working with the brand on a ready-to-wear collection, WWD reports. The collaboration, although unconfirmed by both parties, is expected be revealed this fall during New York Fashion Week, following Wang's runway show on September 10. The partnership, if true, would be in keeping with Adidas's strategy to merge high fashion with its sporty DNA over recent years — an initiative that was kickstarted back in 2004 when Stella McCartney joined forces with the brand to create what has become a fruitful high-end sportswear line.
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Has Adidas signed up Alexander Wang?