Jason Wu has teamed up with the global color authority Pantone on a custom shade of grey for the launch of his new fashion line. The designer has unveiled his own shade of the color ahead of the launch of his mainline label's sister brand 'Grey Jason Wu' this June. According to the New York-based Taiwanese Canadian designer, the idea for Grey Jason Wu was inspired by his friends' personal style and a desire to create a collection focused on chic silhouettes and playful graphics representative of his personality.
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Jason Wu invents Pantone shade ahead of release of new fashion line ‘Grey Jason Wu’