Evolutions Studio

Fashion isn’t just a way to express oneself artistically anymore – somehow, unexpectedly, it’s become a central part of the political sphere following the 2016 election. From Hillary Clinton’s iconic pantsuits, to Melania and Ivanka Trump’s influence and connections to the fashion world, voters have had plenty of looks to emulate, as well as businesses they could choose to boycott or support, depending on their political preference. While some companies, such as outdoor wear designer Patagonia or shoe company Toms, have made names for themselves as socially conscious brands intent on fighting climate change or poverty, the connections between specific designers, retailers, and a political candidate’s family is a newer phenomenon ushered in by President-elect Donald Trump’s move from a businessman to the White House.

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Is the fashion world becoming more political?